1. Why Apartments?

• Top 12 Reasons to Invest in Apartment Buildings
• Housing Affordability
• 5 Tips to Successful Investing

2. Rent and Sale Comparables

• Most Important Reasons for Completing a Rent Comparable
• 6 Tips That Will Make Your Next Rent Comparable a Breeze
• Easy Questions to Ask Yourself When Completing a Rent Comparable
• How to Get the Information You Need
• SWOT Analysis
• How 3 Easy Steps Save You Big Money When Analyzing Sales Comparables
• Categorizing 5 Key Value Indicators

3. Multifamily Property Analysis

• How to Calculate Net Operating Income
• 4 Steps to Analyzing Income
• Why Most Investors Will Pay to Much for Their Next Property
• How 3 Different Types of Expenses Will Save You Money
• What is a Cap Rate and How is it REALLY Calculated?
• 3 Major Considerations to Keep in Mind When Calculating the Cap Rate
• Step-by-Step Instructions to Properly Analyze an Apartment Building

4. Market Analysis

• 3 Basic Questions a Market Analysis Should Answer
• How Micro and Macro Economics Impact Real Estate
• How Understanding Market Cycles Will Make You Rich
• 4 Phases of the Business Cycle
• How the Real Estate System Works

5. Defining the Investor

• Investor Motivation
• 2 Fundamental Reasons Investors Buy Any Type of Investment
• 5 Major Constraints to Investing in Real Estate
• How Do I Know How Much to Pay?
• 3 Major Factors to Consider When Buying Investment Property
• 5 Different Types of Real Estate Markets

6. Creative Ways to Buy Apartments

• Can You Buy Large Apartments With Little or No Money Down?
• The Pros and Cons of Leverage
• Seller First or Second Mortgage
• Partnership Opportunities
• Subject To Investing
• Master Lease Option
• Other Great Ways to Minimize Out of Pocket Expense

7. Books & Records

• Detailed Information on the Most Important Items You Need
• 6 Helpful Tips to Consider When Completing Due Diligence

8. Financials

• 9 Critical Documents You Need
• What Affects Financial Due Diligence?
• Some of the Most Important Questions to Ask
• How Can Financial Due Diligence Expose Seller Motivation?
• 4 Tips and Tricks to Maximize Insurance Coverage and Minimize Expense
• What is Personal Property and How do You Analyze it Financially?

9. Market Value and Seller Motivation

• What is Market Value?
• 4 Major Categories of Motivation and How to Uncover it
• 3 Built-In Negotiating Principles
• How to Identify Sellers With Motivation
• Questions to Ask to Uncover Motivation

10. Essential Real Estate Negotiation Components

• One Common Ingredient in All Negotiations
• What a Negotiation is Not
• 5 Common Goals we all Share When Negotiating
• Only 4 Possible Outcomes to a Negotiation
• 3 Basic Components to Negotiation That Will Get You Everything You Want
• 6 Steps to Getting the Information You Need
• How to Make Sure Time is Always on Your Side
• The 4 Most Powerful Negotiating Positions You'll Ever Encounter

11. Marketing Plans and Procedures

• 5 Most Common Marketing Pitfalls and How to Avoid Them
• Executive Summary
• Organization Analysis
• 4 Steps of Multifamily Marketing to Keep Your Property Occupied
• SWOT Analysis
• Business Environmental and Competitive Analysis
• Resident Analysis
• The Marketing Mix
• 10 Reasons Some Marketing Campaigns are More Effective than Others
• Marketing Alliances
• Sales Training Programs
• Budgets

12. Plan to Sell When you Buy

• Selling Cycle
• 3 of the Worst Reasons Sellers Sell
• Analyzing Returns
• 8 Easy Ways to Put More Money in Your Pocket When You Sell

13. Real Estate Agents

• Questions to Ask Real Estate Agents
• 7 Benefits of Hiring a Real Estate Professional
• 6 Mistakes Investors Make When They Hire A Real Estate Agent

14. Legal Entities

• Sole Proprietorship
• General Partnership
• Limited Partnership
• C Corporation
• S Corporation
• Limited Liability Companies
• Exceptions to Limited Liability
• Respect the Corporate Veil

The Due Diligence Packet consists of over 200 questions you need to ask when you purchase investment property. Now you'll have the facts to support your decision. No longer will you question whether or not you should purchase the property or pass-you'll have all the data you need to justify your final decision!

Never again waste countless hours on a property you ultimately choose not to buy. With the Quick Facts Set-Up Sheet, you simply enter the data you need to figure out whether or not you want to spend the time further analyzing the property. It's fast and it's easy!

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